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Tag: CPC

  • What is CPC (Cost Per Click)?

    What is CPC (Cost Per Click)?

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    by

    Ronit Karki
    in ,

    CPC, or Cost Per Click, is a digital advertising pricing model where advertisers pay a fee each time one of their ads is clicked. This model is commonly used in pay-per-click (PPC) advertising campaigns on platforms like Google Ads, Bing Ads, and social media networks such as Facebook, Instagram, and LinkedIn. CPC is an effective…

  • Understanding Ad Metrics: CTR, CPC, CPA, and More

    Understanding Ad Metrics: CTR, CPC, CPA, and More

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    by

    admin
    in

    Understanding Ad Metrics: CTR, CPC, CPA, and More In the world of digital advertising, understanding ad metrics is crucial for evaluating the effectiveness of your campaigns and optimizing performance. Here’s a detailed look at some of the most important ad metrics: Click-Through Rate (CTR), Cost Per Click (CPC), Cost Per Acquisition (CPA), and others. 1.…