Naresh Kumar Dhakal
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Sustainability in Advertising: How Brands Are Going Green
Sustainability has become a defining value in today’s consumer landscape,…
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Brand Safety in Advertising: How to Protect Your Brand
In today’s digital landscape, Brand Safety in Advertising is more…
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Time on Page vs. Ad Impressions: What’s More Important?
In the world of digital advertising, measuring success goes beyond…
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The Role of Engagement Metrics in Ad Performance
In today’s competitive digital advertising world, placing an ad in…
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Metaverse Advertising: How Brands Are Entering Virtual Spaces
The rise of the metaverse is one of the most…
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Ethical Advertising: Best Practices for Marketers
In today’s digital age, advertising is a powerful tool that…
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Advertising Transparency: Why Disclosure Matters
In an era where digital advertising dominates, consumers are constantly…
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Ad Labeling Requirements Across Different Platforms
In today’s digital world, advertising is everywhere, from social media…
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The Importance of Whitelists & Blacklists in Advertising
In the fast-paced world of digital advertising, ensuring your ads…
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How Advertisers Can Ensure Ad Placements Are Safe
Ad placement refers to the strategic positioning of advertisements across…
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The Role of NFTs in Digital Advertising Strategies
In recent years, the world of digital advertising has seen…
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How Frequency Capping Impacts Ad Performance
In digital advertising, controlling the number of times an ad…
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The Evolution of Ad Targeting: From Traditional to AI-Driven Precision
The landscape of advertising has undergone a remarkable transformation, shifting…
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Understanding the Difference Between Premium and Non-Premium Ad Inventory
In digital advertising, ad inventory directly impacts the success of…